Ready When the Time Comes

About the Program

Ready When the Time Comes is a Canadian Red Cross volunteer engagement program that allows the Red Cross to utilize its partner corporations’ valuable human resources to support their community. In partnership with the National Founding Sponsor, Acklands-Grainger, the Red Cross recruits, trains and prepares employees to create a community-based volunteer force that can be mobilized during large-scale natural disasters such as floods, wildfires or tornadoes.

This program gives employees an opportunity to reach out to their fellow citizens and provide them with much-needed help during difficult times. It also associates their company’s name and brand with the Canadian Red Cross, one of the world’s most trusted charitable organizations. While creating an opportunity for participants to give back to their community, this program is also an excellent way to motivate employees, build leadership and management skills, and encourage teamwork.

Logo of Acklands Grainger, founding partner of Red Cross program Ready When the Time ComesThanks to the invaluable support of companies like Acklands-Grainger Inc., Aviva and Bombardier Inc., the Canadian Red Cross can build its capacity to respond whenever and wherever disaster affects Canadians. 

You make a difference as a Ready When the Time Comes partner. Contact our team at to learn more or to join this great humanitarian movement.


Partner Testimonial: Aviva Canada

Ben Isotta-Riches Chief Digital Officer

"As a global insurer, we understand what it takes to be there for individuals and families affected by disasters. We’re proud to be a national partner of the Canadian Red Cross, providing volunteer responders with preparedness training to help communities get back on their feet. We’re thrilled to not only provide year-round financial support to an organization that Canadians can always depend on in their time of need, but to create meaningful solutions with the Red Cross that build resiliency at home and around the world. “