Community Champion: A Giving Program for Small and Medium-sized Businesses

Red cross member crouched beside the person they're providing support to.

Photo: Hannah Kiviranta / Canadian Red Cross

When everything changes, the Red Cross is there

A home that must be left behind. A night with nowhere to go. Familiar routines that disappear. When an emergency disrupts everyday life, the first hours are the most important.

The Canadian Red Cross is there to provide practical assistance, support people affected and help communities recover. With Community Champion, your small or medium-sized business can be part of this response and turn its commitment into a real presence when it matters most.

Become a Community Champion

What is the Community Champion program?

Community Champion gives small and medium-sized businesses a simple way to turn their commitment into tangible support for people and communities whose everyday lives have been suddenly upended.

Starting at $250, your business becomes a Community Champion and receives the program’s digital kit. As its level of commitment increases, it gains access to additional recognition opportunities and more personalized support.

Your business can make a one-time or monthly donation.

How the program works

  • Choose your level of commitment. Select the amount that matches your business’s circumstances and aspirations.
  • Make your donation. Make a donation in your business’s name through the Canadian Red Cross’s secure donation portal.
  • Mobilize your network. Receive the tools associated with your donation level to share your commitment with employees, customers and partners.
     

Choose my level of commitment

Three ways to get involved

$250 and up - Community Champion

Your business joins the program and receives the Community Champion kit. This kit includes digital assets that make it easy to share your commitment consistently with employees, customers and partners.

$5,000 and up - Mobilizing Champion

Your business receives the Community Champion kit and access to additional recognition opportunities in Canadian Red Cross communications, in accordance with the program benefits grid.

$10,000 and up - Leading Champion

Your business benefits from all the above. After your donation, a member of the partnerships team will contact you to define an approach tailored to your commitment, your team and your community.

Choose my level of commitment

Why get involved?

  • Act when everything changes. Your donation helps the Red Cross prepare for and respond to emergencies, and support people and communities affected.
  • Mobilize your team. The program provides employees with a tangible way to rally around your business’s social commitment.
  • Share your commitment. The tools associated with your level help you communicate your participation simply, consistently and responsibly.

Frequently asked questions

Yes. Community Champion is designed for small and medium-sized businesses that wish to support the work of the Canadian Red Cross through a donation made in their business’s name.
Your business can choose the amount that reflects its level of commitment. Starting at $250, it becomes a Community Champion. The Mobilizing Champion and Leading Champion levels start at $5,000 and $25,000, respectively.
The kit includes digital assets your business can use to explain and share its commitment.
After your donation, a member of the partnerships team will contact your business to discuss the best way to support and recognize your commitment.
Yes.

When communities need help, your business can step up

Choose a level of commitment and help the Red Cross be there quickly and meaningfully for people and communities that need it most.