Since 2004, the Canadian Red Cross has been conducting face to face campaigns to gain new monthly supporters to the society.
Face-to-face canvassing, whether it is on the street or door-to-door, is a cost-effective way for the Red Cross to reach a demographic we have not reached through other campaigns. Face-to-face canvassers are able to have personal conversations about our programs and about the benefits of monthly giving with thousands of people in all parts of the country.
Our door-to-door fundraisers knock on doors all across Canada and our street fundraisers work on the streets of several cities in the country. Each fundraiser talks daily to hundreds of people about the work of the Canadian Red Cross and invites them to support our work with a monthly gift.
Our Face-to-Face Fundraisers
Our face-to-face campaigns are carried out by professional face-to-face agencies. To help make sure our fundraisers are knowledgeable ambassadors for the Red Cross, we hold training workshops to teach them about our history, ideals and programs. We take pride in the knowledge, enthusiasm and quality of our fundraisers.
How Do I Know if a Fundraiser is Legitimate?
Red Cross fundraisers wear a prominently displayed name tag and have a good knowledge about the Canadian Red Cross programs. Fundraisers often wear a vest, a coat or a golf shirt identified with the Red Cross logo and will also carry material on our programs. In some parts of the country, canvassers carry iPads to collect information electronically.
Our canvassers are committed to recruiting supporters who wish to support the Canadian Red Cross through a monthly donation. However, door-to-door canvassers can in some occasions accept single donations. Face-to-face canvassers are not allowed to accept bills or coins.