Media Sponsors

The Canadian Red Cross is a leading humanitarian organization that collaborates with top Canadian corporations to help communities at home and around the world. Strategic media sponsorships not only provide budgetary relief through donated advertisements, but also give the Red Cross visibility and reach to raise awareness of emergency preparedness and other essential community programs.

The media sponsors of the Red Cross truly are Canadian humanitarian leaders. Find out below how media supporters are making an impact.

Logo of The Weather Network, Red Cross media sponsor

The Weather Network

The Weather Network promotes disaster preparedness, international programs, water safety and first aid programs for the Canadian Red Cross through television and website campaigns. When severe weather or natural disasters strike, The Weather Network and the Canadian Red Cross work together by acting as reliable information sources for Canadians. For more information about the company, visit www.theweathernetwork.com.

QuebecorQuebecor

The partnership between the Canadian Red Cross and Quebecor gives the organization’s activities ‒ such as prevention and awareness campaigns ‒ increased visibility in the company’s media. As they did after the Lac-Mégantic tragedy in 2013, the Red Cross and Quebecor have joined forces to implement initiatives for raising funds in the event of a major disaster. Together, the Red Cross and Quebecor are always at the ready.